Arcade halls, retro consoles, gaming competitions, exclusive previews, you can find it all here. There’s plenty to do, so don’t hold back. 😉

Who will be the strongest on Tekken, Street Fighter or Mortal Kombat? Who will win the fiery races on Daytona, Gran Turismo or Need For Speed? Will you win the Dragon Ball Budokai, Naruto Ultimate Ninja Storm and Yu Yu Hakusho games?

To find out, there is only one solution! So warm up your wrists, push up your shining glasses, get in your serious gamer position and… GO!

Every day

The Octagon

Dive into the Octagon: a lit-up ring, light effects, smoke machines, a fiery speaker, and an immersive musical atmosphere. Test your skills on classics like Smash Bros Ultimate, Tekken 8, Mario Kart, and DragonBall Sparking Zero. Will you be the champion of the day?

And that's not all! Pop Club, the Twitch show hosted by Nanix and his team, will be there for live analyses, interviews, and shows on pop culture, manga, video games, and cinema.

Free-access video games

At Made in Asia, you’ll find a flood of free-access video games! The latest Nintendo games, like Zelda or Mario, as well as classics like Fortnite, League of Legends, and many more!

A ton of stands will give you the chance to discover the latest releases and show your friends that you're the best gamer Belgium has ever seen. So, what are you waiting for? Come and show off your skills!

Retrogaming - Arcade machines

Have you always wanted to experience the frantic magic of Japanese-style arcade halls? At Made in Asia, it's possible! Tekken, Street Fighter, OutRun, Dance Dance Revolution, Initial D—there's something for everyone!

Thanks to Arcade Belgium, you can prove to everyone that you’re the ultimate arcade machine boss—no one else comes close! And yes, all you need is a Made in Asia ticket to play on the arcade machines! No need to insert coins to get extra credits!

Friday Tournament

Dragon Ball: Sparking! Zero (PS5)
3:00 PM

Stand: Press Start

Mario Kart 8 (Switch)
3:00 PM

Stand : Arena Gaming

Saturday Tournament

Just Dance
2:00 PM

Stand : DDR

Tekken 8 (PS5)
1:00 PM

Stand : Press Start

Tekken 8 (PS5)
12:00 PM

Stand : Arena Gaming 

Super Dragon Ball Z
4:00 PM

Stand : Arcade Belgium

Super Smash Bros Ultimate
3:00 PM

Stand : Arena Gaming

Sunday Tournament

Street Fighter 6
1:00 PM

Stand : Press Start

Dragon Ball Sparking! Zero (PS5)
12:00 PM

Stand : Arena Gaming

Mario Kart 8 (Switch)
3:00 PM

Stand : Arena Gaming

TwinkleStar Sprites
2:00 PM

Stand : Arcade Belgium

All activities

Manga activities

Cosplay activities

Idol Show (Star AiDOL)

Star AiDOL, the Japanese-inspired music group, returns for an amazing show inspired by the biggest Japanese idols and the codes of Japanese pop culture! Dive into a universe blending J-pop and incredible performances! It’s a show you can’t miss, with ultra-refined choreography and visuals inspired by the aesthetic of Japanese idols. Come see Star AiDOL live on March 7 and 8, and experience a magical performance where stage energy and Japanese inspiration meet for an unforgettable experience!

Grand J-Fashion show on stage

Attend and/or participate in a grand J-Fashion show on stage at Made in Asia on March 7-8-9 at Brussels Expo! Sign up! It’s open to everyone: https://bit.ly/4gGJXBw Immerse yourself in the fascinating world of Japanese fashion and let your style shine under the spotlight! Lolita, Gothic… This unique runway show will highlight the most iconic styles of J-Fashion. No doubt, you’ll feel like you’re in the Harajuku district of Tokyo! Get ready to experience Made in Japan with the Bouquet Parfait collective, where creativity and elegance come together on stage!

Special Arcane Cosplay Panel

Special Arcane Cosplay Panel – Interactive Session with the Audience on the Catwalk! Did Arcane end too soon for your liking? Don’t worry! The Cosart team invites you to extend the adventure with an exclusive cosplay panel—created by fans, for fans. On the agenda: Secrets & inventions, Rebellion, Audience interaction… Come celebrate your love for Arcane with us and be part of this story on March 8 at Made in Asia (Brussels Expo)!

The House of Horror

Discover exclusive figurines from your favorite horror universes Silent Hill, Resident Evil… Japanese horror games will make an appearance in a blood-curdling exhibition at Made in Asia! You will also find classics of horror pop culture (Jason, Freddy, The Walking Dead…). Immerse yourself in horror at Made in Asia on March 7-8-9 at Brussels Expo!

Role-playing games and board games

Critical failure! You miss your perception roll and forget that Made in Asia takes place on March 7, 8, and 9 at Brussels Expo… The result? You spend your weekend rolling dice alone in your living room while the real adventurers enjoy tons of games and activities! Embark on an adventure with: Epic role-playing games Board games galore The must-visit booths: L’Univers du Ronhin, Saigneurs du Chaos, Dice’s Master, Kot du Grenier Roll your die… and score a critical success by coming!

New version of the maze: Project Nemesis

Fast Pass Activity: If you have a Fast Pass ticket, you get quick access to the maze. In the 1980s, Helix Corp conducted secret research on an experimental virus within an isolated facility, hidden from prying eyes. But a tragic mistake unleashed the unthinkable: the virus escaped, triggering uncontrolled mutations and opening the door to terrifying supernatural phenomena. Since then, the Helix complex has been abandoned, left to the shadows of its own past. Those who venture too close speak of disturbing encounters—shifting figures in the darkness, whispers in the deserted hallways, and creatures of inhuman form prowling the ruins of fallen science. Even today, the mystery remains. Between urban legend and erased truth, Project Nemesis continues to haunt the minds of those who dare to uncover it. Science and the paranormal intertwine in a maze where every step could be your last…

Introduction to the Disney Lorcana TCG

The Team One Lore invites everyone to visit their booth to uncover all the secrets of the Disney card game! Whether you’re a beginner or an advanced player, you’re all welcome to join in on some thrilling matches!

The art of calligraphy

Calligraphy, or the art of beautiful writing, is found in many countries and in various forms, including Japan. It is often combined with traditional Japanese paintings in the form of prints or artwork. Come and discover and experience the secrets of this ancient art, guided by a recognized expert through an exhibition and various workshops. Program: Coming soon!

Take a photo of yourself in a stunning cyberpunk setting, inspired by the game Zenless Zone Zero

Cosplayer or not, everyone will be able to take a self-photo for free in a setting that promises to be magnificent for all fans of cyberpunk universes! The talent of the Lense Odyssey team speaks for itself – all their creations always receive overwhelming success.

You also have the option to get a professional photoshoot (don’t hesitate to contact Lense Odyssey Studio for more information on this).

The photos showcase the cyberpunk atmosphere already offered by Lense Odyssey Studio. A brand-new Zenless Zone Zero setting will be created for Made in Asia!

SCP Foundation

Will you dare to step through the doors of the SCP Foundation’s laboratory? Beyond these thresholds, a disturbing reality awaits. Before diving into this world where danger is ever-present, you will have to prove your worth, but be warned: the line between reason and madness is thinner than ever. Prepare yourself to face trials that will plunge you into fear, and experiences that will challenge your mind and mental health. The psychological tests are only the beginning of your torment… Countless anomalies lurk in the shadows, ready to exploit your deepest fears. Are you truly ready to face the unknown? Courage alone may not be enough to make it out unscathed. Sometimes, the truth is far more terrifying than fiction…

Become a Voice Acting Star with Fun Voice Doublage

Have you ever dreamed of giving your voice to your favorite characters? Fun Voice Doublage offers you this unique opportunity! Explore two zones, each with a different experience: start with the Training Zone to get ready, then move on to the Recording Zone to create your masterpiece. This is your moment to shine!

Retrogaming – Arcade machines

Have you always wanted to experience the frenetic magic of Japanese arcade halls? At Made in Asia, it’s possible! Tekken, Street Fighter, Outrun, Dance Dance Revolution, Initial D—there’s something for everyone! Thanks to Arcade Belgium, you can prove to everyone that you’re the boss of the arcade machines! And yes, you only need a Made in Asia ticket to come and play on the arcade machines! No need to add coins to get more credits!

Introduction to sword combat

Wielding your sword like Guts wields the Dragonslayer? Then, come and watch, and maybe even learn, lifelike sword fights while respecting the art of this discipline! Demonstration, initiation, the perfect place to learn more about weapon handling is at the Via Bruxellensis booth!

Taekwondo

Discover the Art of Self-Mastery at the Made In Asia festival! You’re in for an extraordinary experience at this year’s Made In Asia festival! Plunge into the heart of the thousand-year-old Korean tradition by learning Taekwondo, the emblematic martial art that combines harmony of body and mind. The Academy Fung Sing Taekwondo stand offers you a unique opportunity to explore the fundamentals of this elegant and powerful discipline. Whether you’re a curious beginner or an experienced practitioner, our team of passionate instructors is on hand to guide you through captivating demonstrations and fun introductory sessions.

Go

Go lessons and games for everyone!
 
Like Hikaru, become a Go master thanks to the Belgium Go Federation!
Throughout the festival, their stand will be offering introductions to this age-old traditional game, as well as games between friends or against experts.
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